The News Review:
- Crowd directs its attention to sign spinning contest
- Xinhua Finance Media Rises In Pre-Market after Divesting Convey …
- WADL Sues Petry Media
- Content Sites Bracing For 50% Revenue Slowdown
Crowd directs its attention to sign spinning contest
Los Angeles Times CA
The company says advertisers are finding sign spinning a cost-effective method. MARKETINGCrowd directs its attention to sign spinning contest.
Xinhua Finance Media Rises In Pre-Market after Divesting Convey …
RTT News NY
The stock was up 8 cents just before 9:15 am ET rallying to 63 cents. If pre-market gains hold the stock will open at its highest level in just over a week. XFMedia Finance Media announced the divestment of its Hong Kong based outdoor advertising business Convey Advertising Co. to Pariya Holdings Ltd. for total purchase price of US$85 million. Pariya is controlled by the management and original sellers of Convey.
WADL Sues Petry Media
MediaPost Publications New York
5 million upfront fee. The amendment was signed on April 24 2008. At that time Adell knew the $1. 5 million fee was “not typical in the television advertising industry” but was convinced that Jones’ efforts would yield the promised results. But eight months into the deal–and two months after Earl Jones was replaced by Val Napolitano as the chief executive of Petry–the station took action because Petry had sold only $252650 according to the lawsuit filed by WADL. In September 2008 the station asked for Petry to return the $1.
Content Sites Bracing For 50% Revenue Slowdown
Washington Post United States
That’s all about to change at least for content sites starting this week. Display advertising revenue is going to fall of a cliff in January according to a number of content sites I’ve spoken with who rely on advertising for revenue. "Sales through December were mostly strong as advertisers used up their marketing budgets" said one sales exec. But he added "there are few buyers for this next fiscal quarter and those few that are buying are looking for steep discounts. "Just how bad will it be? I’ve heard estimates of 30%-80% revenue drops over the next three months from companies that serve a variety of content (games sites tech news celebrity news political news etc.
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