The News Review:
- Utah’s “Truth in Advertising” Games Bill is Dangerously Wrong
- ILLINIS STYLE: Book on beer advertising
- The Surprising Economics of Digital Advertising
Utah’s “Truth in Advertising” Games Bill is Dangerously Wrong
PC World
353 is an atom bomb in hiding. No I don’t mean the bit involving.
ILLINIS STYLE: Book on beer advertising
Chicago Tribune
The chapter the professorswrote the second in the book is entitled “Domesticating theBrew: Gender and Sport in Postwar Magazine Advertising for Beer. In the 1940s and 1950s during thesuburbanization of America the ads typically targeted marriedcouples at home the analysis of nearly 340 magazine ads showed.
Related from Peternorberg: ILLINIS STYLE: Book on beer advertising
The Surprising Economics of Digital Advertising
Adweek
Stories abound of low-cost online executions that havetaken on lives of their own on the Internet reaching millions ofconsumers with zero media spending. Just ask the SubservientChicken or go and elf yourself. But a white paper being released today by the American Associationof Advertising Agencies argues the opposite. “A Marketer’s Guide to.