The News Review:
- Taxiing Advertising in China
- $200 Million Buys Zuckerberg Time To Reinvent Advertising
- In-game ads to reach $1 billion in spending by 2014
- ARRIS and penTV team to offer digital advertising solution
- Advertising Age: “print is not aging well”
- Free nline Advertising for Vacation Rentals
Taxiing Advertising in China
Wall Street Journal
Passengers sit in traffic an average of 18 minutes. Advertising company Touchmedia says those are the ingredients that have helped it raise around $40 million from investors.
$200 Million Buys Zuckerberg Time To Reinvent Advertising
The Business Insider
com the big ads like the kind you’ll see on the front pages of Hulu MySpace Yahoo AL YouTube and every other site in the brand advertising business. Why did Facebook and Zuckerberg make that choice a year ago and then again today?Because Mark Zuckerberg is against brand advertising. r at least he’s against it in the sense that demand-generating brand-advertising is a thing that interrupts obstructs or even merely distracts users as they move around a Web site. We’ve heard this from a former colleague of Mark’s but you don’t need secret sources to know its true. com right now and without clicking on anything count the ads.
In-game ads to reach $1 billion in spending by 2014
Examiner.com
Adam Smith Futures Director at GroupM commented in the press release regarding the research data saying “Games are proven recession-beaters with an ad-funded online model that actually works. There are many ways in which advertising can help evolve business models for video games and we have only just begun to explore that potential. Given gaming is now a mainstream leisure interest in-game deserves the same consideration as mobile and social media. ”The “recession-beater” statement isn’t entirely true just to clarify things.
ARRIS and penTV team to offer digital advertising solution
Trading Markets (press release)
The solution combines the ARRIS ConvergeMedia SkyVision Advertisingapplications suite with penTV’s Eclipse Campaign Management product toprovide an end-to-end Digital Program Insertion (DPI) advertisingsystem. It supports the advertising sales insertion reporting campaignmanagement and related functions necessary for ad sales operations thecompanies claim. ARRIS and penTV are initially targeting the European market. No pricing or financial details were disclosed. Comments on this story may be sent to tww.
Advertising Age: “print is not aging well”
editorsweblog.org
r rather its readers are aging rapidly. " The statement is based on the latest research on the newspaper and magazine.
Free nline Advertising for Vacation Rentals
Ulitzer.com
Due to varied nature of human tastes and widely scattered vacation spots across the globe internet may be the only and the fastest medium to book vacation rentals airline tickets or hotels in real time. As a vacation rental owner advertising on the internet is very easy and also free at most websites. ne could begin by writing a good descriptive and informative paragraph about the vacation rental available.
Related from Prmonster: Ypartnership Appointed Agency of Record for Vacation Rental …