The News Review:
- Mobile Advertising Expected To Hit $5.7 Billion By 2014
- GM bankruptcy to impact advertising
- Content wants to be free. Advertising wants to be accountable …
- Wrap-around advertising on rickshaws stalls pedicab licensing
Mobile Advertising Expected To Hit $5.7 Billion By 2014
InformationWeek
7 Billion By 2014 — Mobile Advertising — InformationWeek. 5% of the total global spending on advertising a new report says.
GM bankruptcy to impact advertising
United Press International
advertising industry will see revenues decrease due to General Motor Corp. ’s bankruptcy filing the company’s chief financial officer said. CF Ray Young said GM would continue to market its vehicles but the advertising budget was at “a low point” he told the Los Angeles Times Thursday.
Related from Rizzicreations: bama: US Auto Industry Must Remain Viable
Content wants to be free. Advertising wants to be accountable …
Huffington Post
It costs the producer not the consumer of the information. So of course advertising has foot the bill for content for 30 years maybe more and grew weary of it at the start. Despite their carrying costs advertisers got no input into the editorial products little input into the position of their messages and only some insight into how much of their investment reached its target – which was maybe half. Advertising has wanted a little money back too. The Internet consequently has grown-up in the midst of a stormy relationship and the impact on its personality has been profound. If ever there was a child that needed a little play time it has been the Internet.
Wrap-around advertising on rickshaws stalls pedicab licensing
Chicago Sun-Times
initArticle(“1605544pedicab-license-stall-rickshaw-advertising-060309″ contenthead document. com>FRAN SPIELMAN City Hall Reporter. With bicycle-powered taxis already operating around Millennium Park Navy Pier and Wrigley Field Daley proposed last month that the city license and regulate them to guarantee public safety. But the ordinance is stuck in the City Council’s License Committee despite a lengthy hearing on the issue earlier this week. n Wednesday Norma Reyes commissioner of the city’s Department of Business Affairs and Consumer Protection explained why: Pedicab owners want to wrap their rickshaws in advertising but the mayor’s ordinance expressly forbids advertising. “Without advertising they said they would not be able to exist” the commissioner said.